AI Product and Lead GenerationAI psychometric SaaS
HumanMetrix
HumanMetrix is an AI psychometric assessment platform that helps companies hire for the AI era. We helped build the product and ran the lead generation that puts it in front of enterprise hiring teams.
Visit the live siteThe challenge
An AI psychometric assessment product needed to be built into a credible SaaS and put in front of the right enterprise buyers.
What we did
We worked on the HumanMetrix product and ran the lead generation behind it, from the SaaS experience through to demand generation for enterprise buyers.
- 1Helped shape and build the assessment product into a credible, enterprise-ready SaaS.
- 2Designed a clear product story around predictive, AI-powered hiring decisions.
- 3Built conversion paths for demos and assessment trials.
- 4Ran lead generation to reach enterprise hiring and talent teams.